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A New Era of Fitness Leadership: REX Leadership Academy 2025

By Eddie Tock | April 1, 2025

The health and fitness industry is set to witness a transformative event with the introduction of the REX Leadership Academy, scheduled for July 15-17, 2025, at the Crotonville Conference Centre in Ossining, New York. This immersive, two-and-a-half-day program is meticulously designed to equip industry leaders with the skills and insights necessary to navigate the evolving landscape of health and fitness management.​ 

Myzone Strengthens Marketing Team With Key Appointment

By JT | March 31, 2025

Myzone has made another significant addition to its team as it prepares for a new phase of growth and expansion. Jo Walker has been appointed as Head of Brand and Communications, bringing a wealth of experience in fitness and wellness within the SaaS sector.

First-of-Its-Kind Study Reveals the State of Call-Back Services in Australian Membership Sales

By JT | March 25, 2025

Keepme has published a comprehensive study showing that Australian gym operators are struggling to engage leads effectively, leading to lost revenue opportunities. The findings across 50 brands representing 1861 locations highlights major inefficiencies in call-back availability, follow-up speed, and response quality – issues that directly impact conversion rates and business growth.

The countdown is on for AUSactive’s first XBA Live this month

By Barrie Elvish | March 17, 2025

AUSactive will host its first XBA Live in Melbourne, an event designed to offer a transformative experience for fitness businesses and if you’re looking to give your business the edge this year, it’s one event not to be missed.

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What our clients say about working with us

Summer Nelson

Summer Nelson, Owner at My Trainer Corporation

Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers Industry Leader's Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.

Troy_Morgan

Troy Morgan, Willows Health & Lifestyle Centre

Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.

Shane Casey

Shane Casey, Anytime Fitness Franchisee

Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.

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