Escape Fitness Sets New Blueprint For Strength Training With The Launch Of LOAD

Escape Fitness, a global leader in innovative fitness solutions, has unveiled Octagon LOAD or “LOAD”, a groundbreaking strength and functional training system. Developed from years of industry expertise and global insights, LOAD addresses critical challenges faced by fitness facilities, offering a versatile, safe and engaging, results-driven solution that meets the rising demand for strength training.  

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The HFA Show 2025

A new brand. A new conference name. A new event. And JT is honoured to speak at his 18th IHRSA/HFA event in Vegas this March.

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Myzone Assembles Industry-leading International Advisory Group

Jay Worthy, Global CEO at Myzone, the leading heart rate monitoring fitness wearable brand, has established an industry-leading advisory group to provide the business with strategic insights on the trends and behaviours driving the global health and fitness industry and the evolving landscape for wearables.

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Building a Community Brand For Your Fitness Business

This episode is packed with insights on building a thriving fitness community! We explore the journey from “me business” to “we business” to a powerful “us brand,” emphasizing the crucial role of values in shaping your marketing message. We also dive into gym layout for member experience, time management tips, and building a strong community brand.

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Snap Fitness Strides Ahead With Parkrun Australia

parkrunners and treadmill enthusiasts will now have the best of both worlds thanks to the launch of a new two-year partnership between Snap Fitness and parkrun Australia – aimed at getting communities more connected and active.

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