Learnings From CJ Martin on The Fitness Business Podcast
Last week I spoke with CJ Martin about how a Crossfit box builds community and makes $750K in retail
During the show, you will learn about:
- How CrossFit has changed over the years
- Ways CrossFit Invictus make members feel welcome when they first start training
- The CrossFit games and challenges and the impact they have on building community
- The commercial benefits of having a strong community
- Tips for building a community inside your business
Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. She began as a qualified Personal Trainer and Group Fitness Instructor. Realising she could do more to help the industry, she became a Fitness Business Coach with Active Management. Then in 2015, she became the host of The Fitness Business Podcast. Now with over 262 shows and 500,000 downloads it is one of the world’s top podcasts for fitness business owners, managers and fitpreneurs.
Chantal has interviewed fitness industry leaders including Rick Caro, Bill McBride, Brent Darden, Rasmus Ingerslev, Derek Gallup, Alison Flatley, Mo Hagan, Sarah Robb O’Hagan, Carrie Kepple, Emma Barry.
Fitness industry award winners including Todd Durkin, Krista Popowych, Carol Michaels, Kristen Green.
International authors including Jay Baer, Jeb Blount, Mark Shaefer, Mike Michaelowicz, Michelle Segar.