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Zappos – A Great Place to Work

By JT | May 14, 2013

In an ever increasing labor competitive market, we need to provide a workplace that meets the needs of our staff. In fact ideally, as we strive to do with our customers, we should exceed staff expectations. One company has done exactly that! Zappos is an online retailer in the US. In 2009, Zappos was featured…

Do People Buy Stuff at the Counter?

By JT | May 10, 2013

You know all those goodies at the counter at the supermarket or at the petrol station? Well does anyone ever buy anything there? These are called impulse purchases and they are a $5 billion market! In a US survey, people were asked how often they buy products from stands at the checkout counters, 46% of…

Why so much Interest in Pinterest?

By JT | May 9, 2013

I can’t hold off any longer. It feels like every day I’m seeing more and more people jump on the Pinterest bandwagon. Facebook, Twitter, at the gym or around the dinner table, people are talking about their newfound obsession of this quick to rise new social media superstar. So for anyone who hasn’t yet immersed…

Marketing is ALL About ‘You’s’

By JT | May 9, 2013

In your marketing piece, or even on your website, count the number of you’s and your’s. You should have at least twice as many you’s and your’s as I’s and mine’s and your company’s name. A ratio of four to one should be your target. When your customers and clients read your marketing, they love…

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What our clients say about working with us

Summer Nelson

Summer Nelson, Owner at My Trainer Corporation

Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers Industry Leader's Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.

Troy_Morgan

Troy Morgan, Willows Health & Lifestyle Centre

Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.

Shane Casey

Shane Casey, Anytime Fitness Franchisee

Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.

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