Personal Training Business Marketing Tip: Mind Mapping
Lets talk Big Ideas! To keep at the top of your game and keep your clients coming back for more, it’s important to make sure you 
regularly come up with new offers, promotions, competitions and challenges!
Mind mapping is one of the best ways to generate ideas for your business. Its simple! Grab a hug piece of blank paper. Pick a subject – say for example: Client retention. Then write down every thing that comes to mind that you might consider doing to retain your clients. I mean everything! Nothings off limits!
Its a chance to get every crazy nutty idea onto paper and then once you have it all laid out in front of you, you start the process of filtering it down.
Deciding which of the 50 ideas are the best 10, then which of those 10 are the best 2.
From there, start to look more specifically into the execution of the 2 best ideas and write a plan to implement them. It’s a great way to let your creative brain get some exercise and you might just be surprised of how many great ideas you come up with!
Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. She began as a qualified Personal Trainer and Group Fitness Instructor. Realising she could do more to help the industry, she became a Fitness Business Coach with Active Management. Then in 2015, she became the host of The Fitness Business Podcast. Now with over 262 shows and 500,000 downloads it is one of the world’s top podcasts for fitness business owners, managers and fitpreneurs.
Chantal has interviewed fitness industry leaders including Rick Caro, Bill McBride, Brent Darden, Rasmus Ingerslev, Derek Gallup, Alison Flatley, Mo Hagan, Sarah Robb O’Hagan, Carrie Kepple, Emma Barry.
Fitness industry award winners including Todd Durkin, Krista Popowych, Carol Michaels, Kristen Green.
International authors including Jay Baer, Jeb Blount, Mark Shaefer, Mike Michaelowicz, Michelle Segar.