Start Somewhere Flyer
If we had to generalise, the people who do not exercise and should are older and afraid to simply start! They are afraid or scared to start exercising, let alone in a gym!
This advertising piece is perfect for a January or February mail box drop and being completely editable you can make it truly your brand! We have also included 3 options for the back of your flyer.
Why A Letterbox Drop
Many people are steering clear of letterbox drops – both within the industry and out of the industry. This opens up an exciting opportunity for you – there are now less gyms and personal trainers using letterbox drops and also less other businesses, so there is more chance that people will see your flyer.
Additionally, it is important that you remind your market that you exist. This reminder is for new people who have just moved into the area, old prospects, former members and even some of your current members.
At a recent Industry Leaders Roundtable meeting, one member stated, “We thought flyers were not working for us. So we stopped and we saw a significant drop in leads. While enquiries may not say they ‘saw’ the flyer, we know that when we do a flyer drop we get more leads.”
Offer
We recommend the offer is a short term program that allows the new people to experience membership. The length is up to you and may vary based on the qualification process of the prospect. The inclusions are also up to you but for maximum closing treat them as if they are a full member, so they can enjoy the full member experience.
Options for Customising
Download the flyer in editable format (Adobe Photoshop) and take to your graphic designer
OR
Have the branding done for you for an additional $66
- Your business colours
- Your logo added
- Your club details
- Your club facilities
Australian Printer Recommendation
We recommend WorldWide Print Taren Point for your printing and they deliver anywhere in Australia. Click here to connect with Graham or Karen and receive a quote.