Education and News For The Fitness Industry
The Value Proposition For Being A Warrior
Are you a fitness business operator whose group fitness schedule could use a little refresh? Are you a fitness business operator still recovering financially from the pandemic? If you answered yes to one or both of those questions, you have come to the right place. WARRIOR could be the ‘edgy’ programming to help your health club reinvent itself, all while being license free.
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REX Roundtables, Fitness Businesses & ChatGPT
As I finish the first round of REX Roundtables for 2023 (4 in Australia and 3 in the US) the biggest takeaway by far has been the capabilities of ChatGPT.
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The Power Of Scarcity In Marketing
Scarcity is a powerful influence factor, and it can be used in marketing to drive sales and create excitement. Scarcity is not just about emails saying sell out fast or buy now.
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Do You Need Leads For Your Fitness Business? Think Again!
It was phenomenal last month, where I got to chair 3 REX Roundtables in the US and we had MASSIVE business break throughs.
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Mystery Shop Reveal: Saturday Vs Weekday
A staggering 95% of Mystery Shop Call Evaluations that were carried out on a Saturday had disappointing results for our clients.
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The Gateway To Persuasive Sales Conversations
Looking for a refresher when it comes to sales calls? Eric Tepper, the founder of Sales Architect, is here to remind us that the phone should be used as a gateway to persuasive sales conversations, as he believes fitness sales staff have strayed away from the basic sales conversations.
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A Bucket List Tick After Going To The Cooper Institute in Dallas
Last month I ran a REX Roundtable for fitness industry suppliers at the Cooper Institute. For 2 days we immersed ourselves in business in the meeting room and outside we explored the world renowned campus.
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Blue Fitness Part 2 | Sacrifices and Secrets To Starting a Successful Fitness Business
The house was sold to purchase stock and take a lease on a commercial premises to get going and established.
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Augie’s Quest Founder, beloved leader and ALS champion, Augie Nieto Dies at Age 65
With deep sadness, Augie’s Quest shares the news that its founder, beloved leader and ALS champion, Augie Nieto, died, surrounded by his family on February 22, 2023, just seven days past his 65th Birthday.
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Myzone Continues To Increase Member Engagement & Retention In 2023
Myzone is an app that helps people track their wellness and fitness goals. It uses a simple zone-like format to communicate users’ progress, with the World Health Organization’s standards for heart rate and points used as a basis.
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Les Mills Launches New Programming To Unleash The Next Generation of Club Members
LES MILLS Strength Development provides innovative group training for clubs to deliver the results, strength and empowerment that younger generations crave.
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How Can You Find Fitness Business Opportunities?
The last few weeks my REX Roundtables have been meeting and I am often asked what can you talk about for 2 days?!
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How To Keep The Team With Great Culture
Culture really is or should be your number one focus in any business. As a fitness business consultant, often, I see a huge emphasis placed on creating amazing culture with members, however, I see it missing when it comes to the company and their team.
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Position Vacant For A Personal Trainer & Group Fitness Instructor – Women’s Only at Fernwood Hornsby
We are searching for an enthusiastic member focused Personal Trainer & Group Fitness Instructor to join our Fernwood Fitness Club in Hornsby.
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Position Vacant For A Membership Sales & Promotions Consultant at Fernwood Fitness Hornsby
The All Female Fernwood Fitness Group is synonymous with women’s health and fitness. With 70 clubs across Australia, Fernwood is renowned for its excellent customer service, premier facilities and special female touches.
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