Blog - Active Management

Top Tips From Will Phillips On The Fitness Business Podcast

By Chantal Brodrick | February 10, 2016

Here is what resonated for me on this weeks podcast from Will Phillips where he talks about Fitness Industry Insights for 2016.

Does Criticism Help?

By JT | February 9, 2016

To be creative, innovative & solve problems then we need to be able to accept constructive criticism.

AFS Announces First-Ever Fitness Studio Marketing Best Practices Research Study

By JT | February 4, 2016

The Association of Fitness Studios (AFS) announced today that it has partnered with ClubIntel, the fitness industry leader in market research, to conduct the first-ever study to identify successful marketing practices, as well as key marketing performance indicators in the American fitness studio market.

Top Tips From Sean Bestor (Part 2) From The Fitness Business Podcast

By Chantal Brodrick | February 3, 2016

Here is what resonated for me on this weeks podcast from Sean Bestor – Essential Elements Of Your Online Campaign In A Customer Journey:

Is There Something I Don’t Know About The Fitness Industry?

By JT | February 2, 2016

As we went enter the second month of 2016, we here at Active Management clock up our 11th year of being industry consultants and coaches on a full time basis and around 3 years prior on a part time basis.

Indoor Cycling: There’s Now An App For That!

By Nate Effeney | January 30, 2016

Technology has finally trickled into the world of indoor cycling and it’s a pretty exciting time to be involved in the movement.

How To Piss Your Spin Members Off Easily!

By JT | January 28, 2016

Let me say this straight off the bat, I am NOT a spin instructor or a regular spin class attendee.

Top Tips From Sean Bestor (Part 1) On The Fitness Business Podcast

By Chantal Brodrick | January 27, 2016

Here is what resonated for me on this weeks podcast from Sean Bestor:

Membership Sales Tip #1 for 2016: Find Commonality

By JT | January 25, 2016

On the weekend I went into a Lululemon store wearing Lulu shirt, shorts and socks! In fact, except for my body, I could have been easily mistaken for a staff member I was wearing SO much Lulu!