Education and News For The Fitness Industry
Bryan O’Rourke Gives The Australian Fitness Industry A Nudge
Last month just over 100 people very disappointingly attended the Fitness Australia Forum. They were not disappointed in the information they gained by world fitness industry innovator Bryan O’Rourke.
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The World Retention Guru Hits Aussie Shores on December 1st
Dr Paul Bedford is a world leader in member retention and is known as the Retention Guru. With a PhD in club member retention he is in Australia for a one off presentation on Monday 1st December.
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Cross Promoting your PT Business
Cross promoting your services with another local small business owner is a great way to get exposure for your Personal Training business.
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Michelle Bridges Honoured By Fitness Australia
Fitness Australia, inducted Michelle Bridges into the Roll of Honour for her outstanding contribution to the health and fitness industry.
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Press Release – #FITnotFBT: Get our tax system into shape
Fitness Australia launched #FITnotFBT: Get our tax system into shape which aims to create a healthy and productive workforce for all Australians.
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Paving your pathway to Success
Starting up a new business can be daunting, especially if you are not 100% clear on what you want to do, and what you need to do to get there.
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Say goodbye to that member enewsletter once and for all! [Sponsored Post]
OH! Magazine is the member retention tool that enables clubs to focus on what they’re good at.
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Marketing in your local community
Want to promote your Personal Training business without spending a fortune?
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Low Cost Leads for Personal Trainers
If you’re feeling a little stuck for ideas, heres are 5 great low cost lead generation activities to check out:
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Seth Godin Impacted Business Chicks & Business Blokes
“Shun the non-believers! The people who criticise us are not who we do business with. Do business with people who want us.”
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Introducing Small Group Training to your PT Business
Small Group Training is fast becoming a popular addition to many PT businesses. For those of you considering venturing into this area, here are a few things to keep in mind.
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IHRSA Institute Is A New-Old Must For Fitness Industry Management
OK . . . OK . . . I maybe biased as I attended the IHRSA Institute over a decade ago and now I am part of the Faculty BUT this professional development program is back and well worth your investment. When I attended many moons ago, it was unreal!!! I learned lots and connected with…
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Krista Popowych Wins Fitness Industry Academy Award
Two weeks ago a great friend of Active Management, Krista Popowych won the BIGGEST award for a fitness instructor in North America (if not the world) the 2014 IDEA Fitness Instructor of the Year. IDEA Health & Fitness Association is one of the world’s leading organisation of fitness and wellness professionals, delivering world-class content and continuing…
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Effective referral marketing for Personal Trainers
In my experience there is one method of referral marketing which is low cost, quick, easy and most importantly – effective!
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