Education and News For The Fitness Industry

Personal Training Business Admin Tip: Business Plans Part 1

By JT | September 12, 2013

Today we are onto my favourite subject – Business Plans!

Read More

Handwritten “Thank you” from Fitness Matters Matters

By JT | September 12, 2013

It is super rewarding when people say thank you.

Read More

7 Design Mistakes That Make Readers Trash Your Emails – Part 7

By JT | September 12, 2013

Here’s how we all sort through our inboxes: We choose an email message We give it a two-second glance We decide if it’s worth our time If it is, we keep it and read it If it’s not, we hit the delete key, and send the email to the trash How can you keep your…

Read More

Hump Day Laugh #23

By JT | September 11, 2013
Read More

Tabloid Press Does It Again: Denigrating The Fitness Industry

By JT | September 11, 2013

My blog yesterday “‘No Contract Gyms’ Maybe Booming But Is The Fitness Industry?’ created a stir with many people making comments on social media and me receiving a terse response from Plus Fitness.

Read More

‘No Contract Gyms’ Maybe Booming But Is The Fitness Industry?

By JT | September 10, 2013

Not surprisingly the headline ‘No contracts boom as gyms get set for summer’ grabbed my attention on the weekend in Sydney’s Sunday Telegraph.

Read More

02 Fitness Almost Pinned It!

By JT | September 9, 2013

I think this marketing piece has real opportunity just missed the boat slightly. A clever tag line would have nailed it for me. What do you think?

Read More

Personal Training Business Life Tip

By JT | September 5, 2013

I often see Personal Trainers who are completely exhausted or run down because they are simply working too many hours. As a result, they get sick, can miss days off work and in turn lose income and potentially upset their client relationships. As a PT and business owner, it’s your job to manage your time…

Read More

Leadership Is About Balance

By JT | September 5, 2013

Extraordinary leadership is a balance between:

Read More

Hump Day Laugh #22

By JT | September 4, 2013
Read More

Yoga Lovers You Tell Me

By JT | September 2, 2013

If you like yoga (or don’t) and can tell me what you think, I’d appreciate it.

Read More

Personal Training Business Marketing Tip: Websites

By JT | August 29, 2013

If you’re in the market for a website, there are some key areas to consider.

Read More

7 Design Mistakes That Make Readers Trash Your Emails – Part 6

By JT | August 29, 2013

Number 5 of the seven common design mistakes that get emails trashed today:

Read More

Hump Day Laugh #21

By JT | August 28, 2013
Read More

Awesome Guerilla Marketing Companhia Athletica

By JT | August 26, 2013

This is some of the best guerilla marketing I have ever seen . . . love it!!!!

Read More

Popular Blog Categories