Education and News For The Fitness Industry

Health Check your Personal Training Business

By JT | January 17, 2014

As personal trainers we support and guide our clients to improve their health and wellbeing. We monitor their results and encourage them to have regular health check ups.

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Fitness Marketing Tip

By JT | January 16, 2014

Great video for gyms and fitness centres on marketing ideas and tips.

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Happy Birthday for January!

By JT | January 15, 2014

Happy Birthday to all our Active friends that celebrate their birthday in January!

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SPINNING® – the proper noun

By JT | January 14, 2014

Allow us to reintroduce you to SPINNING in its correct usage of the proper noun, the founding brand in the world of indoor cycling.

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Crunch Fitness Turn Up The Volume

By JT | January 13, 2014

Cute. Funny. Perfect for a reactivation postcard, just not sure about an external promotional piece.

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Personal Training Business Communication Tip: WIIFM

By JT | January 10, 2014

Why is it that so many PT websites and flyers are filled with information all about the owner?

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Active Management declares to #enhance the world

By JT | January 8, 2014

At Active Management, we love the word “enhance”.

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Sweat It Out @ Sweat Fitness

By JT | January 6, 2014

Great images. Great concept.

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Personal Training Business Finance Tip: Increasing Fees

By JT | January 3, 2014

Talking to a client about money can sometimes feel a bit uncomfortable. But there will come a time, that you will need to increase your fees.

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New Year Laugh

By JT | January 1, 2014
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Superheroes at Powerhouse Health Club

By JT | December 30, 2013

I love the concept but I don’t think they have gone far enough

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Personal Training Business Marketing Tip: Business Cards

By JT | December 27, 2013

Here’s a quick and easy way to make the most of every opportunity.

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Five Questions to Ask a Web Designer

By JT | December 26, 2013

What is their approach? How will they determine what will work for your business? What content and contact management systems do they offer? Have they done work in our industry? Can they give you any references? Who is going to do the actual work? Can you talk to them, if required? How will they ensure…

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Merry Christmas Laugh

By JT | December 25, 2013
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Perfect Summer Marketing From Oxygo

By JT | December 23, 2013

This just tickles my sense of humour, so I think it is very cool and would attract attention.

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