Education and News For The Fitness Industry

Merry Christmas Laugh

By JT | December 25, 2013
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Perfect Summer Marketing From Oxygo

By JT | December 23, 2013

This just tickles my sense of humour, so I think it is very cool and would attract attention.

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Personal Trainer Business Admin Tip: KISS!

By JT | December 20, 2013

When it comes to closing the sale, stick to the KISS principal, Keep it short and simple.

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Hump Day Laugh #37

By JT | December 18, 2013
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Fitness Company An Awesome BillBoard

By JT | December 17, 2013

You may remember the Silberman’s Fitness billboard, which is one of my favourite marketing pieces and this comes a close second!

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Personal Training Business Sales Tip: PT Package

By JT | December 13, 2013

The way you look, the way you act, talk and walk all form a part of your ‘PT Package’.

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Best Ever Marketing Idea

By JT | December 12, 2013

Last month I read a great interview with Aussie real estate mogul John McGrath who said this:

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Hump Day Laugh #36

By JT | December 11, 2013
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The Athlete Is Inside

By JT | December 9, 2013

The picture tells a thousands words, so we get the concept by looking at the image.

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Personal Training Business Communication Tip: Body Language

By JT | December 6, 2013

So we all know how to greet someone with positive Body Language: stand tall, open arms, smile and handshake, but what about what Not to do when it comes to body language.

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Sales Outreach Starts with Networking

By JT | December 5, 2013

We all want our teams to outreach and network. Here are some great tips

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Hump Day Laugh #34

By JT | December 4, 2013
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Barry White Speaks From Anytime Fitness

By JT | December 2, 2013

This is pure gold from the marketing team at Anytime Fitness. Kick back and relax while you watch this video.

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Hump Day Laugh #33

By JT | November 27, 2013
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An Oldie But A Goodie Anytime Fitness

By JT | November 25, 2013

You just can’t beat using cute dogs in your marketing and Anytime Fitness have used them well in this sample.

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