Education and News For The Fitness Industry

Does The Fitness Industry Need Another Podcast?

By JT | July 14, 2024

Back in November, we made the decision to sunset The Fitness Business Podcast and to be honest we are considering dusting
off the microphone.

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How To Get Your Gym On Instagram At No Cost

By JT | July 13, 2024

I’ve seen first-hand how the blend of fitness and social media can drive engagement and boost brand loyalty wearing my hat as gym user, REX Roundtable Chair and fitness business consultant.

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Around The World With REX

By JT | July 10, 2024

In June, I had REX meetings in Bloomington Illinois; Racine Wisconsin; Chicago Illinois; Indianapolis Indiana; Melbourne Australia and Sydney Australia.

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AUSactive elevates skillset with two new director appointments

By Barrie Elvish | July 8, 2024

The peak association for the health and exercise industry, AUSactive, has appointed two new Non Executive Directors to its board to broaden and strengthen its skillset and bolster its role in Australia’s  preventive health environment, as it continues to focus on supporting its members to improve the health  and wellbeing of Australians.

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Ignite Your Fitness Business On August 2nd

By JT | July 5, 2024

I am stoked to be joining a host of the best of the best speakers and business consultants in Melbourne on Friday 2nd August where I am going to challenge you to not look at what’s wrong with your business but what is right and where the opportunities are for you. 

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Peak body applauds Queensland for keeping the state active

By Barrie Elvish | July 1, 2024

AUSactive has applauded the Queensland Government’s budget focus on keeping children active through cost-of-living initiatives while also supporting the industry to roll out the successful Million Moves campaign.

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Myzone Champions Physical Activity Policies Worldwide

By JT | June 28, 2024

Myzone is intensifying its efforts to educate governments and promote policies that encourage physical activity and healthier populations across the globe.

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Members Love Earned Status

Members Want to Earn Status In Your Business

By JT | June 21, 2024

If you want to boost your competitive advantage, you must understand that gaining status via loyalty programs appeals to the human basic need for acceptance and identity.

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Thank You Andrew from Columbia Association

By JT | June 17, 2024

Joining a REX roundtable group has been a game changer for me, and one that I believe is essential for any leadership role,
especially, as in my case, for those stepping into leadership roles with limited experience in their industry.

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“I hate waiting! Don’t you?”

By JT | June 7, 2024

If you want to boost your competitive advantage, then identify the places your members wait in your facility and then either fill that wait time or kill that wait time.

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How Do I Make My Gym Standout?

By JT | May 31, 2024

Last year at #FitnessBiz23 I shared multiple ways for your gym, studio, leisure centre and fitness facility in general to stand out from your competitors.  And you need to as every market is saturated with fitness service offerings, so you must be known for something OR you’ll be known for nothing!

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Unveiling The Human Edge – Defining Business Success Beyond AI

By JT | May 27, 2024

Join us for a transformative experience at the REX Business Summit 2024, where the true cornerstone of success—your people—takes center stage.

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AUSactive Health & Fitness Annual Trends Survey NOW OPEN

By Barrie Elvish | May 26, 2024

You can now have your say with the annual Fitness Trends Survey now open until 17 June 2024. 

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? Why Do Gym Owners & Managers Join The REX Family?

By JT | May 23, 2024

The top 7 scenarios that keep gym owners and managers awake at night are:

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Iron Maiden Is More Than A Band To REX Roundtables

By JT | May 15, 2024

REX Roundtables is not about just gym owners! We have REX Roundtables for general managers, PT managers, group fitness managers & pickleball managers. In Australia, we have a REX for performance gyms, CrossFit boxes, HIIT studios, yoga studios, Pilates studios, PT businesses and studios. And exclusive to the US, we have our Iron Maidens REX led by Allison.

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