Group Fitness
Should we give our members what they want or what they need?
Many of us as owners, managers or program coordinators have considerable control over what forms of exercise are offered in our fitness facilities. Is it our job to simply identify our demographic and offer them what they want or do we have a more important role than that?
Read MoreGroup Fitness Managers We Are Coming To Rescue You
One of the toughest roles (for me anyway) in the fitness industry is managing, growing and leading a group fitness team. Having a team that buys into the goals of the fitness business that employs them is a constant challenge and seems to rest on the very broad shoulders of the club’s Group Fitness Manager.
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