Marketing
5 Ways To Build Your Network & Increase Your Referrals
Getting referrals is the lifeline of any small business and it doesn’t have to be hard to generate them.
Read MoreMothers Day Guerrilla Marketing Campaign For Your Fitness Business
One of the most successful guerrilla marketing campaigns we ever ran in our club was this Mothers Day promotion!
Read MoreRobert Cialdini Tips On Influencing
Whether a personal trainer looking to influence clients to train more often, a sales person hoping to influence a prospect to become a member or a manager influencing their team to follow their direction, the ability to persuade people is critical.
Read MoreObstacle Races Are A Trend You Can Ride!
Just a few years ago, an obstacle race was a 3 or 5km run a few hurdles, a fence to get over and if you were lucky a puddle to leap over.
Read MoreWhat Fitness Activities Did People Search For On Google?
Just prior to Christmas, Google released its top searches for exercise, fitness, workouts and diets.
Read MoreSocial Media Is NOT About Sales – part III
The last in our series to refine your social media this month is a reminder to focus on the appropriate platform for your market.
Read MoreSocial Media Is NOT About Sales – part II
Ok moving on from last week, where I kind of insulted the fitness industry in some people’s eyes and others considered it a kick in the pants to get their social media campaigns just right!
Read MoreSocial Media Is NOT About Sales
When is the fitness industry going to get it?????
Read MoreSeth Godin Impacted Business Chicks & Business Blokes
“Shun the non-believers! The people who criticise us are not who we do business with. Do business with people who want us.”
Read MoreGym Marketing – Effective Gym Marketing Is About Them Not You
You should have at least twice as many you’s and your’s as I’s and mines and your company’s name. A ratio of four to one should be your target.
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