FR3 Minutes #4 | One Word That Will Scare Every Prospect

Earlier this year while munching on a red frog – my confectionery of choice – I felt something very unusual with the red frog.  And after over 35 years of eating red frogs, I consider myself an expert and this was not right. I knew instantly I had broken a tooth and visit to the dentist was required.

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From Our GCM Friends: The C.E.P.A Video Framework

Video Content

It’s widely understood that when it comes to the most effective and engaging content, video is king. The written word, while still powerful, becomes even more engaging and effective in eliciting action, when your communications strategy features high-quality visual-based content.

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3 Ways To Book 20 Appointments Per Week

If you are a personal trainer and working inside of health club and feel lost when you come to work, you are not alone.  Most of us, especially when we are brand new to the industry, don’t have a clue where to begin.  This is a great guide to get you started in the right direction:

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What’s Your Pitch?

We all know that we need to go local in our communities and build relationships with our businesses.  We all know its imperative, vital to the overall success of our gyms.  If that’s the case, then what is a good way to start that conversation?

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