Learnings From Sue B Zimmerman and Josh Leve On The Fitness Business Podcast
Last week I spoke with Sue B Zimmerman and Josh Leve about instagram influencers, custom hashtags and marketing for fitness studios.
During the show, you will learn from Sue:
- Using Instagram influencers for your fitness business
- Creating a custom hashtag for your local community
- What content you should put on your Instagram stories feed
Then Josh shares some key insights from the 2016 Marketing Best Practices report including:
- What differentiates studios from traditional clubs
- What marketing strategies prove the most effective for fitness studios
They also said:
When you teach something of value, people will keep coming back – Sue B Zimmerman
Know your market and know your business numbers – Josh Leve
Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. She began as a qualified Personal Trainer and Group Fitness Instructor. Realising she could do more to help the industry, she became a Fitness Business Coach with Active Management. Then in 2015, she became the host of The Fitness Business Podcast. Now with over 262 shows and 500,000 downloads it is one of the world’s top podcasts for fitness business owners, managers and fitpreneurs.
Chantal has interviewed fitness industry leaders including Rick Caro, Bill McBride, Brent Darden, Rasmus Ingerslev, Derek Gallup, Alison Flatley, Mo Hagan, Sarah Robb O’Hagan, Carrie Kepple, Emma Barry.
Fitness industry award winners including Todd Durkin, Krista Popowych, Carol Michaels, Kristen Green.
International authors including Jay Baer, Jeb Blount, Mark Shaefer, Mike Michaelowicz, Michelle Segar.