Secrets of the Roundtable – Gaining, Training and Retaining a High Performance Fitness Team
In our latest FBP Live Online Event, I was joined by Dan Duran from REX Roundtables and Lionel Global University to discuss secrets of the roundtable.
In this session, Dan shares insights on personal training trends, emphasizing the importance of effective onboarding, retention strategies, and sales techniques.
He discusses key performance indicators for trainers, the significance of creating a positive team culture, and the role of leadership in developing successful personal training programs.
Dan also highlights the need for continuous education and the evolving nature of sales in the fitness industry, providing practical advice for trainers and managers alike.
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Who Is Dan Duran?
Dan is the Vice-President of Lionel Global University, a college specializing in exercise science for the fitness industry. He is also the chairman of the REX Roundtables for Leaders Personal Training Leadership Roundtable.
He has over 30 years’ experience in training and training management including being a VP for two global education companies, a health club owner and the Fitness Director for two large multi-use health clubs where his teams grew revenue exponentially. He is an international presenter and has presented in over 11 countries, specializing in topics such as personal training, leadership and resilience.
Prior to working in the private fitness industry, he worked for the state of California for 22 years, primarily in law enforcement, where he ultimately managed statewide training for all law enforcement officers and 200 trainers, including being the director and an instructor at a state police academy and adjunct faculty at several colleges for topics including physical fitness. Dan is an ultra-triathlete, having completed numerous Ironman’s, two Double Ironman’s, a Triple Ironman, and a Quintuple Ironman. He currently competes in mountain ultra-endurance runs.
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Justin is the Managing Director of Active Management, which he began January 2004. He offers coaching to businesses worldwide in everything from start up and design to marketing and sales systems. Justin also facilitates four Australian and New Zealand ‘fitness industry roundtables’ events, which allows him to see a huge cross section of business models.


