Latest From The Blog
Scanning is How We View Ads Now
In the time poor world we now live in, people don’t read ads … they scan them. So it’s important you nail these four components: 1. VISIBILITY: The unconscious eye is attracted to ads by these four factors: ad shape (rectangular ads which are taller than they are wide are best for guerrillas), colour, graphics,…
Email Marketing: Sniff Ya List!
I am receiving more and more email marketing and quite frankly, I have no idea how people get my email address. And to be honest, if they were educating me, I would have no issue but when they are just trying to flog me products, I get really upset. One of the emails I got…
Marketing Message from 1885
At a recent Industry Leaders Round Tables meeting, I had a club owner tell me his traditional marketing was no longer working. He told me that he would advertise in the local paper for 3 or 4 weeks and then take a break. This discussion reminded me of a list that Jay Conrad Levinson had…
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Summer Nelson, Owner at My Trainer Corporation
Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers Industry Leader's Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.
Troy Morgan, Willows Health & Lifestyle Centre
Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.
Shane Casey, Anytime Fitness Franchisee
Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.
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