
In a recent episode of The Fitness Business Podcast, host Chantal was joined by Paul Bedford. Dr Paul Bedford has over 20 years experience working in the fitness industry, including roles as a gym instructor, personal trainer, fitness manager and club manager.
In this episode, Paul walks us through Steps to Creating a Retention Plan for Your Fitness Business, including:
- What data to capture and measure to help you build a retention strategy
- How to build your customer journey to improve your retention.
- VIP Visits and how they affect retention
- Digital intervention. How to use a CRM system for retention rather than sales

Thanks to our friends at
ABC Financial you can now listen to a step-by-step guide and then download a complete EBook of the interview!
Listen now at www.FitnessBusinessPodcast.com
Download the FREE ebook