Two Traits Entrepreneurs Share with Einstein
Has anyone ever said to you, ‘You’re no Einstein!’ or ‘Nice one Einstein!’? Probably with a touch of sarcasm without knowing how close they are to the mark!
Reading www.entrepreneur.com I found an intriguing article that compared the traits of Albert Einstein – the most influential person of the 20th Century – with entrepreneurs of the 21st Century!
Here are a couple:
• Imagination. Einstein said, ‘Imagination is more important than knowledge.’ The people at Google had all the computer skills and knowledge they needed to have successful careers in some firm’s IT department – along with tens of thousands of other techies. What makes Larry Page and Sergey Brin household names is the fact they imagined there was a better way to search the web, and then they created it.
• Always questioning. ‘The important thing is not to stop questioning.’ One of the most important questions an entrepreneur can ask is, ‘How can I make it better?’ Whether you offer a product or a service, improving it is the only way to attract new clients and retain existing ones. While Phil Knight was marketing Nike to the top of the athletic-shoe sales heap, Bill Bowerman tinkered with the shoes’ designs and made sure Nike footwear was on the cutting edge of innovation. How can the new model, Bowerman wondered, be better? If Einstein had stopped questioning, we would have been left with his thoughts on relativity instead of an entire theory.
Justin is the Managing Director of Active Management, which he began January 2004. He offers coaching to businesses worldwide in everything from start up and design to marketing and sales systems. Justin also facilitates four Australian and New Zealand ‘fitness industry roundtables’ events, which allows him to see a huge cross section of business models.