Recruiting Superstars In Your Business
As heard on The Fitness Business Podcast Episode 541
Stop Looking for Employees and Start Recruiting Superstars
How much time, energy, and money does your business spend on marketing and acquiring new customers? Most businesses allocate a significant portion of their revenue to these efforts, but what about the cost of acquiring great talent?
This episode of The Fitness Business Podcast with Fletcher Wimbush is all about shifting your mindset to start applying the same marketing and sales strategies you use for customer acquisition to your recruitment efforts. By the end, you’ll have actionable ideas to make your job ads stand out and build a pipeline of potential superstar employees.
Wise Words: Managing Stress with Dr. Patrick Porter
Before diving into recruitment, this episode kicks off with Dr. Patrick Porter, an expert in brain health and wellness who has been featured in top publications like The Wall Street Journal and People. The segment focuses on the impact of stress on the body and highlights a simple tip: hit pause and bookmark Dr. Porter’s details from the show notes for a powerful resource on brain health.
The Main Interview: Fletcher Wimbush on Hiring Rockstars
The core of the episode is an interview with Fletcher Wimbush, the CEO of Discovered Performance Hiring Software. He has spent over a decade solving the toughest problems in hiring and has published extensively on topics like reference checking, aptitude assessments, and the role of AI in candidate selection. His “FACT Driven Hiring System” is a game-changer in the field.
Here are some key insights from the interview:
- Where to Find Rockstars: The first question tackles how to find top-tier candidates. The podcast encourages listeners to think beyond traditional job boards and to leverage their existing network.
- The Power of Your Team: Wimbush suggests that a great way to find new hires is through your current staff. Your team members know the company culture and what it takes to succeed, so they will only refer people they can trust. This creates a referral culture where your team acts as a natural filter, saving you from cleaning up messes caused by bad hires.
- Leveraging AI in Recruitment: The conversation also explores how artificial intelligence can help streamline various steps of the recruitment process.
- A Call to Action: Wimbush shares an exclusive call to action for listeners: go into your office and write one action on a whiteboard to get your hiring process on track. He also recommends reading the book Who by Geoff Smart for further insight.
- Fletcher Wimbush – LinkedIn, Website, Facebook
- FACT Driven Hire System – Use code: hirebetter
- Hiring Expert GPT – Watch how it works here
- Unlock your coaching potential with DISC
- Fletcher’s Book Recommendation – Who by Geoff Smart
- Indeed – Website
- ZipRecruiter – Website
More from the Episode
- RExer In The Trenches: Mark Harrington shares a specific strategy to get your team to buy into business decisions and prevent rumors and “cross-talk” from spreading.
- Mark Harrington – Website, LinkedIn, Instagram
- Mark’s Book Recommendation – The Advantage by Patrick Lencioni
- The Table Group – Website
- Website – REXRoundtables.com
- Email – [email protected]
- Leadership Academy – REXLeadershipAcademy.com
- Trusted Suppliers: The episode also spotlights several REX Roundtables Trusted Suppliers, including:
Your Challenge: From Talk to Action
The theme for this season is “From Talk to Action”. JT encourages listeners to take immediate steps based on the episode’s advice.
If you loved this episode, please leave a review on your favorite podcast platform or leave a voicemail for the show to let them know what you think.
Stay tuned for the next episode, which will feature Part 3 of Dr. Patrick Porter’s Wise Words and a “cracking chat” with Danielle Krischik about using storytelling in marketing.
Justin is the Managing Director of Active Management, which he began January 2004. He offers coaching to businesses worldwide in everything from start up and design to marketing and sales systems. Justin also facilitates four Australian and New Zealand ‘fitness industry roundtables’ events, which allows him to see a huge cross section of business models.