Myzone Assembles Industry-leading International Advisory Group

Jay Worthy, Global CEO at Myzone, the leading heart rate monitoring fitness wearable brand, has established an industry-leading advisory group to provide the business with strategic insights on the trends and behaviours driving the global health and fitness industry and the evolving landscape for wearables.

Read More

Building a Community Brand For Your Fitness Business

This episode is packed with insights on building a thriving fitness community! We explore the journey from “me business” to “we business” to a powerful “us brand,” emphasizing the crucial role of values in shaping your marketing message. We also dive into gym layout for member experience, time management tips, and building a strong community brand.

Read More

Snap Fitness Strides Ahead With Parkrun Australia

parkrunners and treadmill enthusiasts will now have the best of both worlds thanks to the launch of a new two-year partnership between Snap Fitness and parkrun Australia – aimed at getting communities more connected and active.

Read More

Top 10 pilates-obsessed cities in Australia

It’s no secret – Australians are a pilates-obsessed nation: Already harnessing +49.5% increased searches* across the country in the last five years, new data has uncovered where Australia’s biggest pilates fanatics live.

Read More