Posts by JT
The 1% Better Hack: The Clipboard Secret
Please imagine that you’ve got a sick pet. You have a choice of 3 qualified vets to look after your very sick pet:
Read MoreThe Power of Group Fitness: Why It’s Still Your Retention Secret Weapon
When it comes to keeping members engaged, nothing beats the energy, accountability, and community created in Group Fitness. In the Fitness Business Podcast’s latest live event, Nik Herold explored why Group X is more than just classes on a timetable. It still is the core driver of member retention and club culture.
Read MoreIs Your Team Forgetting This Retention Hack?
Remember the bar Cheers where “everybody knows your name”? That wasn’t just a TV slogan, it was a retention strategy used across the industry in the 90’s.
Read MoreThe Future Of Fitness Leadership: REX Roundtables And Industry Evolution
I was interviewed on The Future of Fitness podcast recently and had a great chat with Eric!
Read MoreWhat Can A Non-Dancer Tell A Dance Community?
I was interviewed on The Dance Yourself Brave Show and had a blast with the host, Mariana!
Read MoreThe Silent Profit Killer In Your Gym
Chatting with a friend last week about joining a gym, he said “I didn’t think I’d put on any weight… until I saw a photo from 5 years ago.” That’s weight creep — and your business has a version of it too: Expense creep.
Read MoreIs Group Fitness Dying – Or Are You Just Missing Half the Recipe?
Everyone blames declining class numbers on programming or instructors — but what if that’s only 40% of the equation?
Read MoreThe Biggest Mistake Gym Owners Make with Their Staff
Willy is a locker room attendant at Club Greenwood in Denver. He might know more about what members want than anyone else in the organisation.
Read MoreThe Magical Marketing Mix For Fitness Studios
Wouldn’t life as an owner be easier if we knew what to do & what to avoid to be successful with our marketing? That’s a hell yeah – we’re covering that today!
Read MoreSensory Impact Of Your Gym Subconsciously Impacts Usage & Then Retention
I want to challenge how you think about member experience. 100% great service still matters. But if you want people raving on socials and sticking around longer, it’s time to sharpen your sensory design.
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