Education and News For The Fitness Industry
Crunch Fitness Turn Up The Volume
Cute. Funny. Perfect for a reactivation postcard, just not sure about an external promotional piece.
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Personal Training Business Communication Tip: WIIFM
Why is it that so many PT websites and flyers are filled with information all about the owner?
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Active Management declares to #enhance the world
At Active Management, we love the word “enhance”.
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Personal Training Business Finance Tip: Increasing Fees
Talking to a client about money can sometimes feel a bit uncomfortable. But there will come a time, that you will need to increase your fees.
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Superheroes at Powerhouse Health Club
I love the concept but I don’t think they have gone far enough
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Personal Training Business Marketing Tip: Business Cards
Here’s a quick and easy way to make the most of every opportunity.
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Five Questions to Ask a Web Designer
What is their approach? How will they determine what will work for your business? What content and contact management systems do they offer? Have they done work in our industry? Can they give you any references? Who is going to do the actual work? Can you talk to them, if required? How will they ensure…
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Perfect Summer Marketing From Oxygo
This just tickles my sense of humour, so I think it is very cool and would attract attention.
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Personal Trainer Business Admin Tip: KISS!
When it comes to closing the sale, stick to the KISS principal, Keep it short and simple.
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Fitness Company An Awesome BillBoard
You may remember the Silberman’s Fitness billboard, which is one of my favourite marketing pieces and this comes a close second!
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Personal Training Business Sales Tip: PT Package
The way you look, the way you act, talk and walk all form a part of your ‘PT Package’.
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