Education and News For The Fitness Industry

Take Your Business From Five To Six Figures [free video training]

By JT | October 10, 2017

In this FREE virtual series, these experts will show you exactly how to have a consistent six-figure business. Free video training

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Learnings From Kristen Green On The Fitness Business Podcast

By JT | October 9, 2017

Last week I spoke with Kristen Green about being in the trenches of an award winning fitness business.

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#JTInTheRaw Show 65: Leading Millennials In Your Fitness Business

By JT | October 6, 2017

Any discussion on leadership these days is not complete without mentioning millennials!  Why?  Not because so much is made of how to lead millennials but more importantly they are and will be an ever-increasing component of our work force.

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17 Tips To Get Your Fitness Business Facebook Page Humming!

By JT | October 6, 2017

Over the next 17 weeks you can expect a blog a week to help you boost engagement on your business’s Facebook page and therefore organic reach.

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Personal Training Referrals

By JT | October 5, 2017

We know that our personal training clients have friends.  If the law of averages applies, these friends are just like your current personal training clients.  We know that we should be getting a minimum of 60 – 70% of our new clientele through referrals.  If that’s the case, then what is the offer that will motivate your clients to refer more clients to you?

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Learnings From Amanda Vogel On The Fitness Business Podcast

By JT | October 3, 2017

Amanda Vogel has a Master’s degree in human kinetics and is a certified fitness instructor. She regularly speaks at top fitness conferences–including IDEA World, NASM Optima, canfitpro and IHRSA–where she educates fitness pros on group exercise, social media, fitness writing and blogging.

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#JTInTheRaw Show 64: Why Personal Trainers Fail

By JT | October 3, 2017

#JTInTheRaw show 64 … challenging the fitness industry on employing personal training & telling personal trainers you don’t need more leads, you just need to be better at your job.

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Press Release: #Podtober Launched To Raise the Profile of Podcasts

By Chantal Brodrick | October 3, 2017

#Podtober is about raising awareness of podcasts as an easy to consume, free resource that fitness professionals can access anytime anywhere. We like to think of The Fitness Business Podcast like a university on wheels!

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Press Release: Active Management Supports ClubIntel’s 3rd Annual International Health/Fitness Industry Trend Study – What’s All the Rage

By JT | September 29, 2017

“ClubIntel is the global leader in conducting market research related to the health/fitness industry.  They have announced the launch of the 3rd Annual International Health/Fitness Industry Trend Study – What’s All the Rage.

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Fitness Business Marketing Must Trigger Emotions

By JT | September 28, 2017

The old brain is ONLY triggered by emotion. Emotions create electrochemical responses in our brains. These reactions directly impact the way process & remember information.

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#JTInTheRaw Show 63: 17 Tips To Get Your Fitness Business Facebook Page Humming

#JTInTheRaw Show 63: 13 Tips To Get Your Fitness Business Facebook Page Humming

By JT | September 27, 2017

#JTInTheRaw show 63 … sharing tips, tricks n hacks to have your Facebook page posts seen by your fans – without paying for boosted posts! There is also a Big Tip opportunity in the show too!

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Press Release: Upgrade Your Virtual Fitness Experience – McFit’s Cyberobics® Partners with Wexer to Launch a New, Premium Studio Model

By JT | September 26, 2017

CYBEROBICS® – the virtual fitness division of German giant the McFIT Global Group, which also includes health club chains McFIT and JOHN REED Fitness Music Clubs – has announced an exclusive new partnership with digital fitness specialist Wexer, which will see the two brands jointly launching a premium virtual studio concept.

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Gym Marketing Relies On Visuals For Impact

By JT | September 26, 2017

The old brain is visual. This maybe because the optic never is physically connected to the old brain & this nerve is 40 times faster than the auditory nerve – from the ear to the brain.

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Learnings From Jennifer Gluckow On The Fitness Business Podcast

By Chantal Brodrick | September 25, 2017

Last week I spoke with Jennifer Gluckow about reframing your mindset after rejection in fitness sales.

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How Do I Know If My Avatar Is An Accurate Description?

By JT | September 22, 2017

The answer to this question, is very simple: people that match that description will start joining or buying from you.

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