Education and News For The Fitness Industry
Take Your Business From Five To Six Figures [free video training]
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Read MoreLearnings From Kristen Green On The Fitness Business Podcast
Last week I spoke with Kristen Green about being in the trenches of an award winning fitness business.
Read More#JTInTheRaw Show 65: Leading Millennials In Your Fitness Business
Any discussion on leadership these days is not complete without mentioning millennials! Why? Not because so much is made of how to lead millennials but more importantly they are and will be an ever-increasing component of our work force.
Read MorePersonal Training Referrals
We know that our personal training clients have friends. If the law of averages applies, these friends are just like your current personal training clients. We know that we should be getting a minimum of 60 – 70% of our new clientele through referrals. If that’s the case, then what is the offer that will motivate your clients to refer more clients to you?
Read MoreLearnings From Amanda Vogel On The Fitness Business Podcast
Amanda Vogel has a Master’s degree in human kinetics and is a certified fitness instructor. She regularly speaks at top fitness conferences–including IDEA World, NASM Optima, canfitpro and IHRSA–where she educates fitness pros on group exercise, social media, fitness writing and blogging.
Read More#JTInTheRaw Show 64: Why Personal Trainers Fail
#JTInTheRaw show 64 … challenging the fitness industry on employing personal training & telling personal trainers you don’t need more leads, you just need to be better at your job.
Read MorePress Release: #Podtober Launched To Raise the Profile of Podcasts
#Podtober is about raising awareness of podcasts as an easy to consume, free resource that fitness professionals can access anytime anywhere. We like to think of The Fitness Business Podcast like a university on wheels!
Read MorePress Release: Active Management Supports ClubIntel’s 3rd Annual International Health/Fitness Industry Trend Study – What’s All the Rage
“ClubIntel is the global leader in conducting market research related to the health/fitness industry. They have announced the launch of the 3rd Annual International Health/Fitness Industry Trend Study – What’s All the Rage.
Read MoreFitness Business Marketing Must Trigger Emotions
The old brain is ONLY triggered by emotion. Emotions create electrochemical responses in our brains. These reactions directly impact the way process & remember information.
Read MorePress Release: Upgrade Your Virtual Fitness Experience – McFit’s Cyberobics® Partners with Wexer to Launch a New, Premium Studio Model
CYBEROBICS® – the virtual fitness division of German giant the McFIT Global Group, which also includes health club chains McFIT and JOHN REED Fitness Music Clubs – has announced an exclusive new partnership with digital fitness specialist Wexer, which will see the two brands jointly launching a premium virtual studio concept.
Read MoreGym Marketing Relies On Visuals For Impact
The old brain is visual. This maybe because the optic never is physically connected to the old brain & this nerve is 40 times faster than the auditory nerve – from the ear to the brain.
Read MoreLearnings From Jennifer Gluckow On The Fitness Business Podcast
Last week I spoke with Jennifer Gluckow about reframing your mindset after rejection in fitness sales.
Read MoreHow Do I Know If My Avatar Is An Accurate Description?
The answer to this question, is very simple: people that match that description will start joining or buying from you.
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