Fitness Equipment
Strength Training is Taking Over: How Your Gym Can Ride the Wave!
Strength training is HOT right now and toward the end of 2024, Harrison Company published a phenomenal report on the growth of strength training and today we have one of the authority figures behind that report joining us to discuss the findings and then subsequent ideas for your gym, club or studio!
Read MoreBuilding a Community Brand For Your Fitness Business
This episode is packed with insights on building a thriving fitness community! We explore the journey from “me business” to “we business” to a powerful “us brand,” emphasizing the crucial role of values in shaping your marketing message. We also dive into gym layout for member experience, time management tips, and building a strong community brand.
Read MoreThe Latest Equipment Every Gym Owner Should Be Across
Here’s a sneak peek at some the groundbreaking technologies that are set to transform the fitness landscape and how they can give your gym a competitive edge. These innovations, and many more, will be showcased at AusFitness Industry Trade Show & Summit in Sydney this October 11 & 12.
Read MoreBlue Fitness Part 3 | Naming A Successful Company in the Fitness Industry
Where did the name Blue Fitness come from?
Read MoreBlue Fitness Part 2 | Sacrifices and Secrets To Starting a Successful Fitness Business
The house was sold to purchase stock and take a lease on a commercial premises to get going and established.
Read MoreMyzone Continues To Increase Member Engagement & Retention In 2023
Myzone is an app that helps people track their wellness and fitness goals. It uses a simple zone-like format to communicate users’ progress, with the World Health Organization’s standards for heart rate and points used as a basis.
Read MoreBlue Fitness Part 1 | Introducing Ben Davies the company Director of Blue Fitness
2022 marked the 20th year of Blue Fitness. Ben Davies, Managing Director was recently interviewed by Justin Tamsett from Active Management on this milestone and the next 20 years.
Read MoreThank you AtmosphereTV and Myzone
We just wanted to give a HUGE thank you to Troy from Atmosphere TV and Mike from Myzone.
Read MoreFitness Equipment Wrap Up – November 2016
This month we have news from Technogym, Precor, MYZONE, Prime Fitness USA, Lorna Jane and Australian fitness expo dates for 2017.
Read MoreFitness Equipment Wrap Up – October
This month Technogym announce new Excite cardio & ‘connected’ strength gear. Life Fitness acquire ICG, LesMills predicts boom in ‘Virtual Fitness and more!
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