Building a Thriving Group Fitness Team

If you’re a business owner listen to this show as we talk about making group fitness an income line on your P&L rather than an expense line – oh and don’t forget to forward this ep to your group X managers!

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Strength Training is Taking Over: How Your Gym Can Ride the Wave!

Strength training is HOT right now and toward the end of 2024, Harrison Company published a phenomenal report on the growth of strength training and today we have one of the authority figures behind that report joining us to discuss the findings and then subsequent ideas for your gym, club or studio!

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First-of-Its-Kind Study Reveals the State of Call-Back Services in Australian Membership Sales

Keepme has published a comprehensive study showing that Australian gym operators are struggling to engage leads effectively, leading to lost revenue opportunities. The findings across 50 brands representing 1861 locations highlights major inefficiencies in call-back availability, follow-up speed, and response quality – issues that directly impact conversion rates and business growth.

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Building a Community Brand For Your Fitness Business

This episode is packed with insights on building a thriving fitness community! We explore the journey from “me business” to “we business” to a powerful “us brand,” emphasizing the crucial role of values in shaping your marketing message. We also dive into gym layout for member experience, time management tips, and building a strong community brand.

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