Industry News
Does The Fitness Industry Really Understand Its Members?
Let’s be brutally honest for a second — how many of your members actually love exercising?
Read More1% Better Leadership: Have Your Team’s Back & Do They Know It?
I’ve coached amateur sport, semi-pro teams, kids, and adults. And whether it’s on the field or in business, here’s the one percenter that matters most: Your team must know you have their back.
Read MoreFix the Leaks Before You Spend More on Marketing
If you want more members or clients, you’ve got two options:
Read MoreMyzone spearheads new era of fitness technology
At a prestigious red-carpet event in London, UK, Myzone marks a defining moment in the evolution of fitness technology, spearheading a new category, Motivation Technology (MoTech), that transforms the science of motivation into action.
Read MoreHow Gym Owners Can Master Their #1 Priority
What I’m seeing right now is owners stuck on priorities. Everything’s urgent. Everything’s a #1. But when everything’s a priority, nothing gets done — you’re running flat out but going nowhere.
Read MoreWhy Your People Matter More Than Your AI Strategy
AI is everywhere! It was a topic of conversation at FILEX this year. But here’s the stat that stopped me: only 35% of CEOs believe their teams are ready for AI, according to Inc. Magazine.
Read MoreBeWell Brands Announces Second Joint Venture Partnership with Fitesque
Strategic alliance expands BeWell’s footprint into the creative fitness sector with Australia’s leading burlesque-inspired fitness program.
Read MoreThe 4 Most Expensive Words in Your Gym
Can you honestly say no staff member has ever said, “That’s not my job”?
Read MoreThe $0 Retention Strategy: Smile, Name, Repeat
I’ve been reminded of something so simple, yet so powerful: soft skills build retention.
Read MoreBold Moves V Safe Moves For Gym & Department Growth
We’ve got rising wages, cost-of-living pressures, and members demanding more value. That’s the backdrop. So in this environment, playing it safe is the riskiest move you can make.
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