Fitness Business Coaching Tips – JTInTheRaw 271 – 274

JTInTheRaw is your weekly business development show: I chew the thin on business. And after 30 years in business I have a few thins to chew. Making you think and do differently in 2022.

Catch up on the latest JTInTheRaw shows for stacks of fitness business coaching tips.

Acquiring New Customers vs Retaining The Ones You Have | 271

As business owners, we tend to be obsessed with customer acquisition. We focus the majority of our time & resources on acquiring new customers while ignoring any effort to drive retention. This is a big mistake. Find out why both are equally important and how to implement strategies to keep the customers you already have.

 

A Successful Marketing Strategy Requires Two Things: Time and Patience | 272

I was discussing marketing with 3 clients, what went wrong & what went right with their marketing strategies this past year. Most of them were expecting huge results from one text message or one email but were not prepared to repeat the process. In this video, I want to discuss the importance of patience in your marketing strategy.

Could Your Business OPERATE If You Lost a Key Person? | JTinTheRaw 273

You bust your butt to build your business, to make your dreams into a reality, but are you prepared if something unforeseen happens? Yes, you can have legal protection and insurance but what happens to the operations of your business?

 

Setting SMART Goals No Longer Makes Sense in 2022 | Goal Setting for Leaders | 274

There was a time when setting SMART goals made a lot of sense. Specific. Measurable. Attainable. Realistic. Time-related. But is that realistic or even attainable during a pandemic? I have a few thoughts on that and a new way to achieve what you want to achieve in 2022.

 

 

The Benefits of Doing Things That Make You Uncomfortable | 275

Do you find yourself avoiding new situations because they make you uncomfortable? But did you know that doing things that are initially uncomfortable will actually make you tougher and more resilient? Here’s a great analogy to differentiate between something being hard and something being uncomfortable.

 

The Importance of Confirming Every Single Appointment | JTInTheRaw 276

This is a pretty simple lesson that I’m sharing today but I think it’s a high-impact lesson for us all in business especially if you are trying to build relationships with your prospects or your team members or even your friends.

 

Do You Know How Your Staff Handle Prospects When They Call or Walk Through The Door? | 277

The reality is so many businesses around the world are throwing money down the toilet because they haven’t a clue what happens when a prospect picks up the phone and calls their business or walks through their door.