#JTInTheRaw Show 103 | Learn the TWO business models for selling your product

What sales business model do you want? Watch #JTInTheRawShow103 as I share two models that both work but one will be better for you … watch live or on replay & join the fun of #JTInTheRaw with comments below ……

39 Comments

  1. Ryan Johnston on July 6, 2018 at 08:02

    Frikin cold is how it is mate!



  2. Summer Nelson on July 6, 2018 at 08:03

    Morning JT hope you’re feeling better



  3. Steve Ankers on July 6, 2018 at 08:04

    Tomorrow. One month ago ?



  4. Brett Hopkins on July 6, 2018 at 08:09

    Sounds great JT



    • Justin Tamsett on July 6, 2018 at 20:08

      Whatcha think of the show this week Hoppo?



  5. Chantal Brodrick on July 6, 2018 at 08:09

    Morning – I can type!!



  6. Alan Leach on July 6, 2018 at 08:12

    Good EVENING from Dublin Justin



    • Justin Tamsett on July 6, 2018 at 20:07

      Are you surviving the heat mate?



    • Alan Leach on July 6, 2018 at 20:58

      Not really. We’re not used to it



    • Justin Tamsett on July 6, 2018 at 22:39

      Alan yeah right … and I’m used to the Wallabies winning!



  7. Sean O'Shea on July 6, 2018 at 08:16

    Love the idea of solutions based business! Makes so much sense.



    • Justin Tamsett on July 6, 2018 at 20:06

      Hope this week’s show helped Sean!



  8. Summer Nelson on July 6, 2018 at 08:17

    You’re so right! Trying be both doesn’t work.



  9. Eric Hinderberger on July 6, 2018 at 08:20

    Makes tons of sense – this breakdown is a MUST KNOW for all Owners !



    • Justin Tamsett on July 6, 2018 at 20:06

      Thanks Eric that’s a wonderful compliment . . . ?



  10. Summer Nelson on July 6, 2018 at 08:20

    Solutions



    • Justin Tamsett on July 6, 2018 at 20:05

      Good answer for your business!



  11. Greg Jacobs on July 6, 2018 at 08:20

    isnt it much harder to differentiate yourself when using the retail model?



  12. Summer Nelson on July 6, 2018 at 08:24

    Captivate



  13. Summer Nelson on July 6, 2018 at 08:24

    Great show JT – perfect timing as we are rebuilding our website



    • Justin Tamsett on July 6, 2018 at 20:03

      Thanks Sum . . . a new website huh? Word press?



  14. Susan McGregor on July 6, 2018 at 09:12

    Hi Justin unwell today so Replay. ? cheers Susan



  15. Greg Jacobs on July 6, 2018 at 09:15

    It might be very easy to find yourself running a ‘tech’ business instead of a training business. Is it worth having a podcast about job satisfaction?



    • Justin Tamsett on July 6, 2018 at 20:00

      I think we all will be running a tech business AND a training business. Tell me what you are thinking Greg for a podcast idea?



    • Greg Jacobs on July 6, 2018 at 20:42

      Justin Tamsett hey mate.
      There is a lot of information floating around about how to make more money. ‘Get more leads’, ‘close more sales’ ‘get more clients’ it all equates to make more money.

      A lot of people equate success with money and that belief is perpetuated by people selling the ‘ more is better’ mentality.

      Both you and I have been around long enough to know there are a heap of people around with shit loads of $$$ who are very unhappy and there are some very happy people who have bugger all.

      I think happiness and satisfaction are the true measures of success. Yet I’ve never heard anyone talk about that to fitness pros.

      Our industry recruits people who like exercise. But no one points out that liking doing exercise does not mean you will like teaching other people to exercise at 5am on a Saturday.



    • Greg Jacobs on July 6, 2018 at 20:52

      Likewise a lot of fitness pros will get sold on ‘this business model will = more $$$$. But we don’t talk about wether that biz model will lead to job satisfaction and happiness.

      For example I actually like training people. I like helping someone solve their problems and teaching them to do stuff they couldn’t do before. But if I followed 99% if the business advice I’ve been given over the years my work days wouldn’t include much of that, but would be based around managing staff and or sales systems etc.
      success for me means earning less but doing the stuff I enjoy when I go to work.

      But in the industry we never talk about that and at the same time we have a massive drop out rate and loss of experience etc.



    • Greg Jacobs on July 6, 2018 at 21:03

      Maybe we need to have a frank discussion about the importance of job satisfaction.

      You can run things this way but your work day will look like this… are you going to be happy doing that 40-60 hours a week?
      No?
      Maybe you need to do X instead.



    • Justin Tamsett on July 7, 2018 at 11:58

      Reply # 1 . . . OMG you are so right Greg!

      There are way too many “business coaches” promising the world in regard to leads, sales and income. None of which can be guaranteed but all of which are the pain points for the majority of fitness business owners.

      I actually don’t think the current crop of fitness business owners want to make shit load of $$$, I think they ant to make enough $$$ to survive. And I think they don’t know how to run a business – they know how to train clients (some better than others) but they cannot run a business and they want:
      A) A short cut;
      B) Instant gratification.
      Both of which do not exist in the real world!

      I totally agree with you that success should be a personal definition. My definition of business success would be very different to yours and others. I do like your definition: ‘happiness & satisfaction.’

      I guess the question for me, is are these people wanting ‘success’ or just existence?

      I’m not sure we recruit people who like exercise, I think our industry is attractive to people who like exercise. I agree that there are so many more pieces to the puzzle of working in our industry but for every 100 lovers of exerciser, there will be one or two Greg Jacobs that make a difference. And maybe we find them without opening our arms to everyone trying.



    • Justin Tamsett on July 7, 2018 at 12:04

      Reply #2 . . .

      The answer to this challenge is having a true understanding “WHY” people want to get into the fitness industry in the first place – money? changing lives? reducing the health care costs across the globe?

      When you know that answer – as you have found – then you have job satisfaction.

      I also believe you have found your sweet spot in what you do. You are the technician! And you have enough clients that makes you happy.

      If fitness business owners are not at capacity or have more lofty goals then they need staff, sales, marketing and more. We cannot fault people for wanting this . . . it’s just a different “WHY”

      PS Love you second definition of success!



    • Greg Jacobs on July 7, 2018 at 19:24

      Justin Tamsett good points JT.

      I think it’s something a lot of people don’t put enough thought into.
      If you’re ever struggling to find a subject for JT in the Raw…



  16. Justin Tamsett on July 6, 2018 at 20:07

    Morning VC . . . you on fir-ya this week?