We Are The #1 Resource for Gym Owners Who Want Profitable Growth & Less Stress

Discover strategies, data, and support trusted by the world's best fitness business owners.

Stop Losing New Members – Do THIS Instead!

By JT | May 30, 2025

Stop building retention strategies for people like YOU – because no one is like you!

Boost Your Gym’s Brand: Give Back to Your Community

By JT | May 23, 2025

Are you spending 90%+ of your marketing budget on Meta and Google? For most fitness businesses, that’s the norm.

The EQ Edge: 10 Key Takeaways for Gym Owners and Managers

By JT | May 21, 2025

Here are 10 key takeaways for gym owners and managers from Lindsay Vastola’s session on Emotional Intelligence (EQ) in the fitness business:

Are You Missing Out on Your Next Star Team Member?

By JT | May 16, 2025

Have you walked into a shop, restaurant, or bar in the last 10 days and had great service?

What We Do Quick Links

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REX Roundtables

Uniting fitness leaders to share strategies, boost profits and leadership skills.

FitnessBiz 2023

Team Training

Tailored training programs and consultation to develop your team and leadership.

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Mystery Shopping

Your answer to rewarding, recognising and training your team to close more memberships.

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For the latest industry news and solutions to reduce your stress and boost your cash flow

Understanding. Empathy. Experience. Challenging. You get that with us...

years in the industry
Mystery Shops in 2025
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What our clients say about working with us

Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers REX Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.

Summer Nelson

Summer Nelson
Owner at My Trainer Corporation

Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.

Troy_Morgan

Troy Morgan
Willows Health & Lifestyle Centre

Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.

Shane Casey

Shane Casey
Anytime Fitness Franchisee

We see you as a leader first, business owner second and you work in the fitness industry. You'll lead your fitness business with more clarity, focus and success when you work with Active Management.