We Are The #1 Resource for Gym Owners Who Want Profitable Growth & Less Stress

Discover strategies, data, and support trusted by the world's best fitness business owners.

Position Vacant for a Fitness Manager, Fitness Director, Personal Training Manager at Goodlife Health Clubs | VIC

By JT | May 24, 2019

At Goodlife, we title our Personal Training Managers, “Fitness Director”, or FD for short. Not only do our champion FD’s recruit, develop, and retain Personal Trainers in our Goodlife clubs, but they are at the front, driving awesome Fitness Challenges and superb new member service. If you like the idea of a broad influential role…

The Modern Way To Make The Best Business Decisions

By JT | May 24, 2019

When I started in the fitness industry, most decisions were made on gut feel. Then we moved to analysing statistics and added gut feel. Now you can waste zero time, energy and resources by using data that you collect.

Your Fitness Business Can Make More Money With Less Effort

By JT | May 23, 2019

The answer is through harnessing the profound power of technology.

Who Is MXM Metrics?

By Chantal Brodrick | May 22, 2019

MXM/Medallia are the world’s leading experts on Operational Customer Experience Management for the fitness industry and the ONLY OCEM company that solely focuses on member experience & employee experience.

What We Do Quick Links

IMG_3674 (2)

REX Roundtables

Uniting fitness leaders to share strategies, boost profits and leadership skills.

FitnessBiz 2023

Team Training

Tailored training programs and consultation to develop your team and leadership.

IMG_8607 - Edited

Mystery Shopping

Your answer to rewarding, recognising and training your team to close more memberships.

Subscribe To Our Thirsty Thursday 90 Second Business Tip

For the latest industry news and solutions to reduce your stress and boost your cash flow

Understanding. Empathy. Experience. Challenging. You get that with us...

years in the industry
Mystery Shops in 2025
REX Clubs Work With JT
minutes free for you to talk to JT

What our clients say about working with us

Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers REX Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.

Summer Nelson

Summer Nelson
Owner at My Trainer Corporation

Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.

Troy_Morgan

Troy Morgan
Willows Health & Lifestyle Centre

Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.

Shane Casey

Shane Casey
Anytime Fitness Franchisee

We see you as a leader first, business owner second and you work in the fitness industry. You'll lead your fitness business with more clarity, focus and success when you work with Active Management.