We Are The #1 Resource for Gym Owners Who Want Profitable Growth & Less Stress
Discover strategies, data, and support trusted by the world's best fitness business owners.
Latest Fitness Industry News
To Attract Prospects To Your Gym Or Personal Training Drop The Jargon
The old brain is not qualified to process written language or the use of words, especially complicated ones and jargon.
Learnings From Terry Hawkins On The Fitness Business Podcast
Last week I spoke with Terry Hawkins about how to embrace change in your career and life.
The Lifeblood Of Your PT Business
Something that all clubs need to consider is, what is the best way to manage our non-clients to make sure they stay motivated, see results, and have an opportunity to opt into a personal training program?
Contrast Marketing Is Critical For Your Fitness Business
The old brain is sensitive to clear contrast.
What We Do Quick Links
REX Roundtables
Uniting fitness leaders to share strategies, boost profits and leadership skills.
Team Training
Tailored training programs and consultation to develop your team and leadership.
Mystery Shopping
Your answer to rewarding, recognising and training your team to close more memberships.
Subscribe To Our Thirsty Thursday 90 Second Business Tip
For the latest industry news and solutions to reduce your stress and boost your cash flow
What our clients say about working with us
Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers REX Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.
Summer Nelson
Owner at My Trainer Corporation
Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.
Troy Morgan
Willows Health & Lifestyle Centre
Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.
Shane Casey
Anytime Fitness Franchisee