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Ten Email Tips

By JT | April 25, 2013

Don’t over mail your list, but don’t undermail either. Create both text and html versions. Include a URL two or three times in your email letter. Remember that shorter is better. Test several subject lines before mailing, knowing that lines that are vague or intriguing work best. Send your email mid-week. Know that personalised email…

Hump Day Laugh #3

By JT | April 24, 2013

Selling on Price is a Disaster Waiting to Happen!

By JT | April 23, 2013

Author Lawrence L. Steinmetz said, ‘If you think you can match or sell below your competitor’s prices, you need to understand that you will have an ongoing, lifetime gun battle of survival which, sooner or later, you are going to lose. There is nothing that is ever going to make that go away.’ As a…

Getting Videos Found on Google

By JT | April 19, 2013

Optimising your video is not just important for the searches being done on Google, Yahoo and YouTube. You will also find search results when the video you’ve watched ends, so it’s not just the search engines that will help get your video noticed. With videos being used so much more than ever, here are a…

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years in business
REX Roundtable meetings per year
Mystery Shopper calls per month
gym owners spoken to

What our clients say about working with us

Summer Nelson

Summer Nelson, Owner at My Trainer Corporation

Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers Industry Leader's Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.

Troy_Morgan

Troy Morgan, Willows Health & Lifestyle Centre

Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.

Shane Casey

Shane Casey, Anytime Fitness Franchisee

Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.

We see you as a leader first, business owner second and you work in the fitness industry. You'll lead your fitness business with more clarity, focus and success when you work with Active Management.

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