We Are The #1 Resource for Gym Owners Who Want Profitable Growth & Less Stress
Discover strategies, data, and support trusted by the world's best fitness business owners.
Latest Fitness Industry News
Handwritten “Thank you” from Fitness Matters Matters
It is super rewarding when people say thank you.
7 Design Mistakes That Make Readers Trash Your Emails – Part 7
Here’s how we all sort through our inboxes: We choose an email message We give it a two-second glance We decide if it’s worth our time If it is, we keep it and read it If it’s not, we hit the delete key, and send the email to the trash How can you keep your…
Tabloid Press Does It Again: Denigrating The Fitness Industry
My blog yesterday “‘No Contract Gyms’ Maybe Booming But Is The Fitness Industry?’ created a stir with many people making comments on social media and me receiving a terse response from Plus Fitness.
What We Do Quick Links
REX Roundtables
Uniting fitness leaders to share strategies, boost profits and leadership skills.
Team Training
Tailored training programs and consultation to develop your team and leadership.
Mystery Shopping
Your answer to rewarding, recognising and training your team to close more memberships.
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For the latest industry news and solutions to reduce your stress and boost your cash flow
What our clients say about working with us
Justin is an outstanding business mentor and coach. His work as facilitator of the Personal Trainers REX Roundtable is exceptional. I thoroughly recommend him and his programs to anyone wishing to maximise their success.
Summer Nelson
Owner at My Trainer Corporation
Stepping away and truly looking at your business with the benefit of peer interaction is such a strong force in driving my business forward.
Troy Morgan
Willows Health & Lifestyle Centre
Thank you for all your guidance and support over the last 12 months JT. I am a better leader through your coaching and mentoring. I feel this achievement is very much a result of the direction you have provided.
Shane Casey
Anytime Fitness Franchisee