15, 21, 28, 30, 42 Day Trials

Probably one of the best marketing strategies to generate more personal training clients is to get people involved in trials.  Whether you charge for them or not, here is what any trial must include:

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Personal Training Referrals

We know that our personal training clients have friends.  If the law of averages applies, these friends are just like your current personal training clients.  We know that we should be getting a minimum of 60 – 70% of our new clientele through referrals.  If that’s the case, then what is the offer that will motivate your clients to refer more clients to you?

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The Lifeblood Of Your PT Business

Personal Training Clients

Something that all clubs need to consider is, what is the best way to manage our non-clients to make sure they stay motivated, see results, and have an opportunity to opt into a personal training program?

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