Posts Tagged ‘fitness industry’
Sensory Impact Of Your Gym Subconsciously Impacts Usage & Then Retention
I want to challenge how you think about member experience. 100% great service still matters. But if you want people raving on socials and sticking around longer, it’s time to sharpen your sensory design.
Read MoreWhy The Best Gym Owners Look Outside The Industry
If you only look at other gym owners, you’ll only get as good as gym owners. If you want to get better (and even stand out), start looking outside our industry for champions of your weakest areas.
Read MoreThe 1% That Cost Olympic Gold — Don’t Let It Cost You
In the men’s 100m final at the last Olympics, Noah Lyles won gold in 9.83 seconds. Letsile Tebogo came second in 9.88.
Read MoreHow Streaks and Dopamine Boost Gym Member Retention
Duolingo. Apple Fitness. Headspace. TikTok. They’ve all mastered one thing: streaks.
Read MoreWhat Great Gym Owners Do That Other’s Won’t
When you’re in a leadership role—owner or manager—it’s not just about making the right decisions. It’s about making the toughest right ones.
Read MoreThe Fitness Industry Is Missing Out on the Digital Health Boom
Last month I attended the Australian Digital Health Festival and it hit me — the fitness industry is being left out of the health conversation.
Read MoreGym Owners Are Drowning in Data & Starving for Insight
What I’m seeing right now across the fitness industry is leaders drowning in data and then starving for insight. Dashboards. Reports. Spreadsheets. They all produce ‘what’ we have done but no one is asking…
Read MoreWhat Gym Owners Can Learn from NFL Quarterbacks
From the outside, being an NFL Quarterback looks simple: call the plays, run the plays, avoid getting flattened. But behind the scenes? It’s relentless.
Read MoreThe DOSE Effect: 4 Tiny Brain Hacks That Are Changing My Life
I’ve just read The DOSE Effect by TJ Power and it’s the best book I’ve found to naturally boost my Dopamine, Oxytocin, Serotonin, and Endorphin levels—no supplements required, just science-backed habits!
Read MoreStop Losing New Members – Do THIS Instead!
Stop building retention strategies for people like YOU – because no one is like you!
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