Posts Tagged ‘fitness marketing ideas’
IHRSA Institute Is A New-Old Must For Fitness Industry Management
OK . . . OK . . . I maybe biased as I attended the IHRSA Institute over a decade ago and now I am part of the Faculty BUT this professional development program is back and well worth your investment. When I attended many moons ago, it was unreal!!! I learned lots and connected with…
Read MoreGym Marketing – Effective Gym Marketing Is About Them Not You
You should have at least twice as many you’s and your’s as I’s and mines and your company’s name. A ratio of four to one should be your target.
Read MoreFitness Club Marketing – Fitness Club Marketing Ideas
At a recent Industry Leaders Roundtable Meeting, I had a club owner tell me their traditional marketing was no-longer working. He told me that he would advertise in the local paper for 3 or 4 weeks and then take a break.
Read MorePrivileged To Be Part Of The IHRSA Institute
Do you ever pinch yourself to make sure life is real? This morning I was beating jet lag and running though the sites of Washington DC, USA and thinking how lucky I am!
Read MoreGym Membership Sales – Gym Membership Sales & Secret of Getting Referrals
I read a great article from Jeffrey Gitomer and he asked why are we “asking” read begging for a referral? Second of all, why are you asking when you haven’t earned anything?
Read MoreGym Marketing Advertising – Getting Ads Right In Your Gym Marketing
In the time poor world we now live in, people don’t read ads . . . they scan them.
Read MoreGym Marketing Tips – Successful Blog Posts
Blogging is outstanding way to build your credibility. This could be a s a person of influence or an expert.
Read MoreEmail Marketing For Gyms – Email Marketing Ideas For Gyms & Fitness
Email marketing is a powerful tool for gyms, fitness clubs and personal trainers, if you get it right.
Read MoreGym Marketing – Why People Don’t Join Gyms
Thanks to studies completed by IHRSA we know people are not interested in joining gyms owing to:
Read MoreGym Membership Sales – Mystery Shopping Your Gym Membership
We don’t know what we don’t know. So to help you have a better understanding around how the phone is answered or people are treated when they enquire at your front desk, then consider mystery shopping.
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