How Gyms and Fitness Coaches Can Stand Out in a Noisy Online World
Christine Blosdale is an award-winning media personality, five-time #1 bestselling author, and Expert Authority Coach who helps entrepreneurs,
creators, and thought leaders get seen, trusted, and paid for what they know.
What Will Be Covered
- How to Position Your Gym or Fitness Brand as the Trusted Local Authority
Learn how to become the go-to expert so people look to you first — not influencers or TikTok trends — when it comes to
health, fitness, and wellbeing. - Branding Beyond the Logo: Building Authority Through Authenticity
Why real authority isn’t about logos or follower counts, and how showing up as a credible, authentic expert builds trust faster
than chasing viral content. - Messaging That Cuts Through the Noise
How to clearly communicate your expertise so potential clients instantly understand why you’re different, who you’re for, and why they should choose you. - Authority-Building Strategies That Actually Convert
Simple, proven ways to leverage content, visibility, and credibility so your brand doesn’t just get seen — it gets chosen.
Why Fitness Professionals Should Attend
If you’re tired of competing with unqualified influencers…
If you want your gym, studio, or coaching brand to be recognised as the expert in your space…
If you’re ready to attract more aligned clients without dancing for the algorithm…
This session will show you how to build real authority, grounded in your experience, results, and values — so your brand stands out in a crowded online world and earns long-term trust, loyalty, and growth.
You won’t leave with gimmicks or trends.
You’ll leave with clarity, confidence, and a framework to position yourself as the expert people trust with their health.
Join Christine Blosdale, The Expert Authority Coach and your host JT for this special masterclass.
🗓️ Friday, 27 February @ 8.30AM (AEDT) / Thursday, 26 February @ 4.30PM (EST)
About Christine
Christine Blosdale, also known as The Expert Authority Coach, is a five-time #1 bestselling author, award-winning radio personality, and the host of The Expert Authority Coach Podcast.
With over 25 years of experience in personal branding, magnetic marketing, and multimedia, Christine has helped countless entrepreneurs, coaches, authors, and thought leaders step into their brilliance and become the go-to authority in their field.
A former content creator for powerhouses like America Online and Microsoft, Christine brings her signature blend of media savvy and marketing magic to everything she does. Her coaching style is simple, easy, fun – and most importantly, effective.
She’s passionate about helping business owners rise, shine, and get seen – turning them from overlooked to in-demand through authentic visibility and confident self-promotion.

Justin is the Managing Director of Active Management, which he began January 2004. He offers coaching to businesses worldwide in everything from start up and design to marketing and sales systems. Justin also facilitates four Australian and New Zealand ‘fitness industry roundtables’ events, which allows him to see a huge cross section of business models.
